Multi-tenant white-label agent platform

Resell an AI agent platform under your own brand — with your customer’s identity, model, and chat surface.

Aroovo is the agent platform you white-label. Your customers sign in through their own Entra, Google, Okta or Auth0. Spend lands on their Anthropic or OpenAI account. Bots live in their own Teams or Slack workspace. You operate the platform; we operate the primitives.

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Designed for resellers, agencies, and consultancies serving SMB to mid-market. Terms by contract — no public pricing tiers, no self-serve sign-up.

Brand-above-Tenant

A real four-level hierarchy — Platform → Brand → Tenant → Agent — with hierarchical RBAC. Your customers see your brand, their workspace, their data. They never see ours, or each other.

BYO identity

Per-Brand Microsoft Entra, Google Workspace, Okta, or Auth0. Customers sign in through their own IdP — no Aroovo identity touchpoint. Copilot Studio refuses non-Entra customers; we don’t.

BYO LLM keys

Brands point at their own Anthropic, OpenAI, OpenRouter, or OpenClaw account. Their customer pays the LLM bill directly. No platform-fronted model spend, no surprise margin compression.

Multi-channel ingress

First-class Microsoft Teams and Slack today; Discord on the roadmap. Per-Brand BYO bot registrations mean your customer’s bot identity lives inside their own workspace, not a generic shared one.

How it works

Four levels. One platform you operate, two layers below where your customers run their day.

  1. 01
    Platform

    One deployment, one database. We run it. You and every other reseller share infrastructure but are fully isolated through Brand-scoped RBAC, encrypted secrets, and a per-tenant audit chain.

  2. 02
    Brand

    You — the reseller, agency, or consultancy. Your logo, your colour palette, your hostname, your IdP, your LLM keys. Your invoice is from us; everything your customers see comes from you.

  3. 03
    Tenant

    One per customer of yours. Their users, their KB, their billing limits. A breach of one tenant’s vault can’t bleed into another’s — even across two tenants of the same Brand.

  4. 04
    Agent

    A configured AI agent (sales, support, finance, ops, custom). Each agent has its own system prompt, tool permissions, approval gates, and MCP connector set. You configure once, your customer uses forever.

Live customer
appLockr
— UK SaaS revenue-based financing

appLockr is the first customer running on the Aroovo platform. Ten department agents (sales, marketing, success, engineering, QA, product, finance, legal, ops, plus an orchestrator) are live in Microsoft Teams today, sharing a single platform tenancy. We’re now opening up the platform to one reseller design partner.

Become the design partner →

See it in your colours, with your customer’s identity.

30-minute demo. We map the platform onto your customer base and walk through the BYO setup live.

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